海霁广告 ( HYGEIA AD.) 成立于1997年,从成立之初,海霁就致力于为医药品牌提供具有策略性和价值的传播服务。十余年不懈的努力,海霁已成为中国医药传播领域领先的战略服务商。
海霁主要服务于500强国际医药品牌,以策略传播及创意见长。
HYGEIA意为健康之神。作为专业的医药传播团队,海霁拥有策略服务团队,医学团队,创意团队及整合营销团队,可以为客户提供全方位,360度的品牌策划。以学术观点为指导,结合专家和协会资源,把握整体的市场概念,通过专业的市场推广手段,达到传播、影响、更新处方医生的临床观念。从而最终促进转化医学的发展,提高认知观念。
HYGEIA Company, established in 1997, is one of the leading healthcare communications firms in China which devotes to providing strategic & valuable communication services for healthcare brands.
The name of HYGEIA comes from the health owner in the Greek mythology. As the professional medical communication team, HYGEIA includes strategic service team, medical science team, creative team and integrated marketing team which could provide integrated and end-to-end solution for healthcare brands. HYGEIA produces programs to reach and influence a wide range of healthcare professionals, doctors and patients on behalf of its pharmaceutical and consumer care clients, with supports from influential academic associations and respected experts, with deep understanding on medical science and marketing solutions.
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